Thursday, August 28, 2008
Lets assume were on the same page that says Twitter is good for something. Now lets romanticize it and equate to a modern limerick; lets make it vulgar and call it Limerick 2.0. (The number of characters bars it from Haiku statuskeep all that meaning under 30 characters and thats serious art.) What should your little poemthe professional tweeters poemsay to the world?
Editor's Note: Have any innovative advice about how Twitter can be used effectively in business? Its kind of a Wild West out there as far as this concept goes, so give a go at enlightening us in the comments section.
Should it be a sales pitch? An advertisement? Random thoughts on poppy seed bagels? How does a professional tweet, anyway? Are there proven methods of effective tweeting? Can we call it something else besides tweeting?
Unfortunately, the answers probably no on the last one, unless you want to look sillier than if you just succumbed to puddy-tat (loltat) jargon in the first place. As to the nature of the tweet (one cant exaggerate the sigh that just exited my core upon typing that last dependent clause), I pinged an elite group of cutting-edge, on the fringe, historically wild-web-west new media hip-shooters about effective professional tweeting, and not one of them had anything to say about it.
Well, theres always Chris Richardson, formerly one of WebProNewss own and now blogging sports at IntentionalFoul.com, with his colorful takes on everything. Essentially, he said, it's all minutiae anywayI went to such and such steakhouse during Pubcon and it was the bomb. Great selection of meat.and so on. There's only so much detail you can provide in 140 characters.
One might surmise Chris hasnt been won over from the Twitter dark side yet. Hes not alone in his skepticism. Over at Wired.coms Listening Post blog, Scott Thill bemoans the lack of penetrating insights from the band REMs Twitter feed before noting the un-Snoopness of Snoop Dogs. Some PR poser, someone completely out of touch of with the bow-wow-wow-yippie-yo-yippie-yay-ishness of Snoop spends 140 characters telling followers to pick up a copy of the new album at their local Wal-Mart.
Okay so we still have naysayers, but the problem with naysayers is they always point out whos doing it wrong, which is kind of easy. Whos doing it right? My list of elite social media contacts will have to be updated, and Chris Brogan should be on it. Brogan recently posted 50 Ideas on Using Twitter for Business. While there are 50 guidelines there, themes have developed out of them (themes that are likely good personal goals as well) that can be summarized this way:
Our featured post today comes from tombstoneweb. Like a lot of designers, tombstoneweb is faced with the decision of making a website that's accessible to all types of screens and resolutions. What they want is some advice on what good averages are for site dimensions and images to be suitable for viewing on small screen devices like cell phones. Think you can help them out? Tell us your thoughts at WebProWorld!
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